Sunday, August 16, 2009

Network Marketing Prospecting

There are 4 simple steps to Network Marketing prospecting. These steps have been taught for many years, the reason is simple. They are effective. There are steps you need to follow. Just as there are stairs that lead to the top, the same is true with the way you approach Network Marketing prospecting. You need to take one step at a time to get to the top. Doing Network Marketing prospecting correctly, will do just that. It will get you to the top. It will furnish you with a large amount of names and have many people looking at your business all at one time.

So just what is the 4-step process?

1) Finding

There is a multitude of ways to do this. This, at times, will be very easy as there are people everywhere. They all want the best life has to offer. At other times, this is an art. You sometimes need to be creative, as you need to have several tactics to find people who may be interested in seeing your products and business. You need to constantly find new sources of leads for your Network Marketing Home Business. Simply put, finding is looking for the people who want to use your products and services, as well as looking at your company.

2) Exposing

Now that you have found some people, you need to do what is called an approach. This is nothing more than a quick, "commercial like", look into the company and type of people you are looking for. This is called creating an exposure. Not a formal presentation and can take place in normal conversation.

It is at this time, you are only giving out the idea, no information. You need to see if the idea is appealing to them, if they want to know more or if they would help, you locate others who would. The best way is to use MLM Prospecting / Recruiting tools.

3) Separating

You have to divide your people into two categories. The two sides will be ones who will not listen or ones who will listen. If they will listen to you then you move them up. If they will not listen, then take a quick moment; talk about the product, and about getting some referrals.

This step is critical and you need to have it mastered. It will save you from wasting time with those who are not even interested.

4) System

For those who are willing to listen, get them into your company or in the upline recruiting and retailing system, and let the system do the work. Get them using your product, and then schedule them for a formal Network Marketing presentation. This could be a conference call, webcast, three-way, in home meeting, or a Hotel meeting on a Tuesday night.

This 4 step process can be compared to a filtering system, what it does is filter out the ones that are not really interested, and you spend your time with only those who are actually interested in learning more about the product and business.

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